Wallpaper.: Obsession Du Jour

With a purpose of entertaining friends at house parties, Ricky Reed of WALLPAPER. has successfully embossed a mark on the musical landscape that blends just as it stands out.

“[Wallpaper. is] something you don’t pay attention to until it’s so loud that you have no choice.”

How can you describe Wallpaper. in one sentence?
Something you don’t pay attention to until it’s so loud that you have no choice.

We noticed that you have this section on the website of MTV where you interview a number of artists, mostly during music festivals. We’re quite interested to know which music festival is the most legit one for you and why?
Coachella was very special to me. Of course ‘coz I’m from California and been going to it for a while. But I had hella fun at Free Press Summer Fest in Houston, man, that was BNAYNERS.

“#STUPiDFACEDD” is well-received, further supported by a wide-ranging coverage and almost 3 million views. Can you tell us about the song?
I made it for my friends to play at house parties. It was a blowing-off-steam type record. Never expected what ended up happening with it!

“I wished you asked me what the secret ingredient in my soon-to-be-patented Chai & Bailey’s cocktail, and the answer would be Bailey’s.”

Is there something that fans might not expect from you?
I think they never know anything to expect from me. I keep my people on their toes and I like to think they like that.

With a pivotal role to set the right mood in any event or party and keep it constant and somewhat progressive as it should be, can you give us at least three songs that never fails to keep the crowd go crazy?
New classics / old classics
1) Major Lazer “Pon de Floor”
2) Michael Jackson “PYT”
3) R. Kelly “Ignition Remix”

Since you interview artists as well. What’s one thing you wish we asked you? And what would be your answer to it?
I wished you asked me what the secret ingredient in my soon-to-be-patented Chai & Bailey’s cocktail, and the answer would be Bailey’s.

Other than the debut album, what else is next for you?
What’s next for me is eating some chicken strips with some ranch then probably shower, I think. Oh yeah, then we are doing some dates with Neon Trees as well as rocking New York City with Outasight!

For the full story, grab a copy of STATUS September 2012 issue