While the boys back in Spain, France or Brazil are busy charging, heading or shuttle running in their respective fields in preparation for the 2010 World Cup in South Africa, Nike and Saint Alfred team up in Chicago along with Struggle Inc.’s artist Cody Hudson to anticipate the event through their World Cup Campaign.

Have a part urban modernist and part organic visual deconstruction experience as you’re browsing through a selection of Nike sportswear’s 2010 collection, Saint Alfred X Nike Co-Lab pieces and Nike Team apparel. Thanks to Hudson’s exclusive 6 multi-dimensional art pieces that are on display and for sale during the month of April. Visitors can also sit in and customize with their  designer, giving them a unique taste of the design and production process. Come May a new artist will be featured along with new pieces to be bought and seen! The kick off begins April 15 and will run all throughout summer. -SENORICA

via 12ozprophet