2012 is the year of the health-conscious. This has been very evident even at or own HQ. Our walls are plastered with weight loss diagrams and lists of food that we can’t and cannot eat. With Fashion Week coming in just a few months, we compel ourselves to stick to our diets in hopes of looking model-esque (sans the height, unfortunately.)
… read more about Please Feed the Models: Pauline Prieto

By this time, you know all about our amazing December-January 2012 cover photographer Perou. Well now we’re giving you the chance to meet him as he takes Manila by storm.
… read more about Save the Date: Perou Snaps Up Manila

Before we get all dirty and sexy with Perou in his Perouvian Wasteland, let’s first play Alice lost behind the looking glass with Bradley Villalon as he takes us through his Untitled works.
… read more about Untitled ft. Bradley Villalon

 The days of the hippie commune are far from over and it shows in Kuyichi’s Spring/Summer collection for 2012.
… read more about Kuyichi Spring/Summer 2012

Gossip Girl may not be in the Hamptons this year, but Chuck Bass… I mean Ed Westwick is still sizzling up the summer in Penshoppe’s new Pre-Summer 2012 campaign.
… read more about Penshoppe Pre-Summer 2012 Campaign ft. Ed Westwick

LA style is very distinct. It’s cool, laid back, and very casual and edgy. And LA based clothing brand Beautiful Fül brings in that classic menswear looks that are influenced with what LA and California is all about; an effortless look that’ll make everyone on the street do a double-take.
… read more about Beautiful Ful Spring 2012 Collection

And the debate continues, East or West? Or in this case, NY or LA? Free People gives us a cool visual comparison in their January catalog. Hotdog vs. pretzel, skating vs. surfing, taxi vs. red convertible. I’m from the West Coast myself, but looking at these pictures, it’s hard to be loyal to my side.
… read more about Free People Jan Catalog: NY vs LA

We love unusual collabs as much as the next person. We love it even more when it’s with one of the most iconic fashion designers of our time, Oscar de la Renta, teaming up with one of the best headphone brands around, Beats by Dr. Dre. But sometimes, these collabs don’t turn out as great as everyone thinks it will.
… read more about WTF: Oscar de la Renta x Beats Collab

Summer’s just around the corner, and it’s the perfect time to win yourself a new pair of Sperry Top-Sider!
… read more about Sperry Top-Sider x STATUS Contest

What’s a better way to start the year than a collaboration between streetwear clothing brand HUF, Tokyo-based artist Haroshi, and Bay Area skateboard distributor DLX? An event to celebrate this epic collab of course!
… read more about HUF x Haroshi x DLX Collaboration